Cold email templates

Hi {{first_name}},

Does {{company}} suffer from [[painful problem]]?

It’s a tough issue to overcome, and something most [[companies in your lead’s industry]] suffer from. And it can cost [[stat or research to agitate painful problem]].

Our [[product/service]] helps you avoid this with [[benefit /one-sentence pitch]].

I’d love to show you more. Are you open to a call at [[date and time]] next week?

Hi {{first_name}},

I’m [[name]] from [[company]]. I just wanted to say that I love the [[product/service]] you offer. It’s not only a favorite of mine, but our audience seems to really like it as well.

At a guess, I’d say we send about [[X]] visitors per month to your website. We have [[X]] social media followers, and our site gets around [[X]] visitors per month.

I noticed that you share [[product/service]] testimonials on your website [[page]]. I’d be happy to share a testimonial or recommendation of the [[product/service]] that you could use in your sales or marketing material.

All the best,

[[name]]

Hi {{first_name}},

I hope you had a lovely weekend! Did you know eliminating competitors using the Hunter trademark in their ads is more important than just for brand protection?

Why takedown ads which infringe on your trademark?

- Decreased CPCs for Hunter;
- Better click-through-rates;
- Protect your brand image;
- Increased CPCs for competitors.

BrandVerity automates monitoring of ads, identification of infringing ads, and makes submission directly to the search engines for takedown super easy. 15 minutes a week to do all that? Absolutely.

If you're interested in discussing further, please feel free to schedule a meeting with me here!

Sincerely,
[[your name]]

Hey {{first_name}},

I’m [[name]] from [[company]]. I see you’re going to be attending the [[event]] this [[time]]. I have a few interesting ideas to share with you about [[topic]]. Would you be interested in a chat?

Hey {{first_name}},

I found your post up for a [[role title]] up on [[website]] the other day, and I wanted to share with you the [[strategy/deliverable/etc]] I already took the time to develop for [[company]].

It’s built around what I know works, through my experience in building [[previous company's]] [[XYZ project or product]] with [[JS, Ruby, HTML, etc]]]. Check out [[link to the project example]] I created, that’s done [[X,Y,Z]] for [[previous company]] and has had [[Results, # Downloads, # Signups, etc]].

I have a very solid foundation for working in/with [[relevant languages/tools]]. I’m looking forward to helping {{company}} deliver even more unique value to the industry.

Let me know when you have a moment to chat this week.

Thanks,

[[your name]]

Hi {{first_name}},

My name is [[your name]] and I'm a [[position]] at [[your company]]. I'm reaching out because I'm trying to get in touch with the person
who's in charge of [[XYZ]].

Is that you? If not, could you please help connect me to the person I'm looking for? I would really appreciate it :)

Thanks for your time,
[[your name]]

Hey {{first_name}},

Last week I wrote a [[type of content]] on [[topic]].

As you see in this guide, I was very impressed with [[some personalization]] and linked back to your [[website/blog/study]].

If you enjoyed the guide, feel free to share it with your subscribers or link back to it on your blog.

Either way, keep up the awesome work!

Best,
Irina

Hey {{first_name}},

As a marketer, you certainly know that:

1- Google has just massively changed its algorithm.

2- The ongoing battle between Facebook and Apple over user privacy will result in ad performance being a bit shaky.

Under such conditions, you can't rely on SEO, social media ads, etc.

As we all know, Irina, the most stable, secure, and profitable form of revenue in your business is OWNED REVENUE.

That's the revenue you make from email marketing.

I recently looked at your email sequences and I’d like (with your permission) to make some suggestions.

Would you like me to send them through? Would you love to know the techniques I use to help my clients have better clickthroughs and increased revenue?

Reply YES to this email and I’ll send my suggestions to you.

Hi {{first_name}},

My name is Veronica and I'm the founder of Yuzu Magazine, a lifestyle website that focuses on sustainable living.

I've recently come across your article [[URL]] and have a quick question for you.

While reading your article, I noticed that you reference https://learn.eartheasy.com/guides/composting/. I've recently written an in depth piece on how to compost, which I've illustrated with some useful infographics, including one on exactly what you can and can't compost.

If you feel that your readers would benefit from our guide, I was wondering whether you'd be willing to include a link back to our website? Hopefully we can get as many people to start composting as possible, especially during these challenging times!

Here's the link: https://yuzumag.com/how-to-compost/

If you are willing to add the link to your site, it would mean the world to us as we try and achieve our goal of helping 10,000 new people start composting.

Let me know what you think, and keep up the great work :-)

Thanks
Veronica

Hey {{first_name}},

I just saw your ad on Google Ads & I researched a company similar to yours, [[competitor]].

Good news - I found some gaps in their paid ads strategies that you could leverage.

But first, I'm [[your name]] and I help SaaS companies grow with paid ads (increase ROAS while reducing CaC).

First thing I noticed about those guys - is that they have pretty weak ads in general..

To give you a leg up, I'd love to send you our free SaaS CheatSheet for Google Ads - I think you'd find it pretty valuable.

(This contains some of our most favorite ads after doing countless competitor research over the years & spending nearly 8 figures on paid ads).

Do you mind if I share the cheatsheet with you?

Just reply "Yes" & I'll send it over.

Hey {{first_name}},

If every day you find yourself with a...

[[Pain 1]]

[[Pain 2]]

Then this offer is for you.

[[Low-risk offer]]

{{first_name}}, now at least you have the opportunity to solve [[Pain]] and achieve [[Goals]].

What are you waiting for to jump on the opportunity? Act now to take advantage of [[Low-risk offer]]?

Hi {{first_name}},

My name is [[your name]] and I found your information on [[source]]. I am currently seeking a new opportunity to sharpen my skills and gain experience in [[skill 1]] and [[skill 2]]. As of right now, I work for [[company name]] as a [[position]], however, I am interested in applying for the open position of [[position]] at your company. I think I could offer this organization [[value]].

I'd love to discuss the opportunity over [[phone, coffee, email, etc]]. I am available [[your availability]].

Please let me know if you are available to discuss this position further. I am willing to work around your schedule.

Thank you for your consideration.

Sincerely,

[[your name]]