Marketing email templates

Browse the best performing marketing email templates.

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18 email templates
I'd love to feature {{company}} on Hunter's blog

Hey {{first_name}},

My name is Irina from Hunter.

I’m currently working on a guide on how to create a perfect subject line for cold outreach, and I’d love to feature {{company}} there.

If you’ve ever sent a cold email campaign and have a subject line that worked the best for you, feel free to share it with us via this short form.

I’ll be happy to add your insights to the best practices section inside of the guide and link back to your website.

Let me know if you have any questions or if there is anyone else at {{company}} who I can contact regarding this.

Have an absolutely amazing day!

Guest for your podcast

Hey {{first_name}},

I’m a HUGE fan of your podcast. I especially liked [[episode]] because [[takeaway or comment]].

You consistently put out the best podcasts I’ve ever heard, and that’s why I’m reaching out to you. I’d really like to be a guest on your show.

[[Quick about you, why you’d be a good guest. Link to an about page on your site.]]

(Optional) To give you a better idea of what I’m like on the mic, here are a few other podcast episodes I’ve been on:

[[Link to Podcast]]

Either way, keep up the great work! Can’t wait for your next episode.

Cheers,

[[your name and title]]

[[prosuct/service]] review

Hi {{first_name}},

My name is [[your name]] from [[your company]]. I really enjoy your [[relevant content]] and am impressed by how well you’ve done with {{company}}.

I’m reaching out to you because I have a [[product/service]] that I think your audience would appreciate.

Would you be willing to test and review [[product/service]]?

I can provide a free sample for you to review, and three extra ones that you can give away to your audience

Please let me know if you are interested.

Thanks for your time.

[[your name and title]]

Showcase {{company}} to 730K+ potential customers

Hey {{first_name}},

I’ve heard amazing things about {{company}} lately and I just had to reach out :-)

AppSumo is hand-selecting a few stellar products to feature in October and we would love to showcase {{company}} to over 730,000+ potential new customers.

When we asked our customers if they'd be interested in a product like yours, we got a huge resounding "yes!".

I think they would make for great lifetime {{company}} customers.

Here is some more info on our reach, our customers, and who we've worked with in the past: http://www.appsumo.com/business/

Please email me by the 30th and we'll make it happen.

Cheers,

[[Your Name]]

Contribute to my article

Hi {{first_name}},

Thanks for connecting with me on LinkedIn. From looking at your impressive career advancement from salesperson to sales director in just five years, I'm guessing you have some really valuable advice.

I read a few of your testimonials and I noticed that many of them said you put people first. Many of them said that you always drop what you're doing to listen to the concerns and ideas of your front line salespeople.

Would you be willing to contribute to an article I'm writing on that subject?

Regards,

[[your name]]

Affiliate partnership Hi {{first_name}},

{{company}} looks interesting, and we would be interested in potentially reviewing it and advertising it on our websites.

We're a [describe your company and audience, citing traffic numbers and demographics]. Our biggest sites are [Site 1] and [Site 2].

If you could send us a sample, then we would be happy to write a review. Here's an example of a review we already did: [link to review article].

This would allow us to get started with promoting your products on our sites.

Let me know what you think!

Thanks,

[Your name]

Review Ideas For Your Consideration

Hi {{first_name}},

I am Lenny from Reolink.com. I have read some of your articles on {{website}} and they are really impressive. So I am wondering if you can take some of our products into consideration as review ideas. They will be a charm for your audience with your qualified content.

As one of the most famous brands of security cameras, Reolink has been devoted to creating the finest security products for customers for 11 years. You can check out two of our most popular products with their features.

Reolink Argus PT+Solar panel
*Solar/Rechargeable Battery-Powered
*1080p Full HD and Starlight Night Vision
*Pan/Tilt and Two-Way Audio
*Flexible WiFi and Simple Installation
*Remotely Access Camera via Free Reolink Software

Reolink E1 Pro
* Watch Over with Pan and Tilt: Versatile 355° Pan and 50° Tilt to secure it all
* 4MP Super HD Video and Night Vision
* Stable WiFi Connections
* Convenient Two Way Audio
* Video Recording and Playback

If you are interested in reviewing our products, please kindly let me know. I am glad to send our product for your review.

Besides, you can also find more of our products here. If you have any further questions or ideas, please do not hesitate to contact me.

We are looking forward to hearing from you!

Best regards,
[[your name]]

Your opinion

Hey {{first_name}},

I'm a big fan of your work, especially [[specific reference]], it has changed the way I produce my own content.

My name is [[insert name]] and I'm a [[position]] at [[company name]].

I've recently produced a piece entitled [[content title]] and have used your [[specific citation]] as an example.

I have the article linked [[here]] for you and would love your opinion on it. If you find it useful for your audience I'd appreciate a share and a quick comment from you.

Thank you for your time!

Take care,
[[name]]

Join our referral program

Hey {{first_name}},

[[name]] here from [[company]], a high-rated [[competitor]] alternative.

I saw one of your posts promoting [[X]] and thought you'd be a great fit for our referral program, to help us spread the word about [[company]].

We’re already working with the likes of [[example 1]] and [[example 2]] who generate more than 4-figures in revenue through us.

By signing up and promoting [[company]] through our program you get:

- 30% recurring and scalable commissions

- Bonus rewards! (Currently, you have the chance to earn an extra $150 as a fast-start bonus)

- Ready-made resources to promote us effectively (banners, newsletter templates, guides, and more)

- SEO assistance from our content team

- A dedicated Account Manager (that’s me!)

- Ready to start earning? Here’s the link to join us: [[link]]

Feel free to reach out if you have any questions. I am also reachable via Linkedin! :)

Cheers,

[[name]]

Contributing to {{company}} ([[Connection]] referral)

Hey {{first_name}},

I’ve been loving the [[relevant (true) complement based on the work in your discipline]] coming out of the {{company}} for the past few months, especially the recent [[relevant post, design, rebrand, feature, update and a quick note showing you actually looked at it]]

One of my acquaintances, [[name of connection]] is a contributor to the [[Company Name]] and she recommended I reach out to you to see if it’d be a good fit for me to contribute as well. Right now, I typically [[one liner about the services you offer and niche that it’s in, showing your clearly a good potential hire for them]]

[[If possible, add an extra sentence highlighting relevant past work or offering up more industry credibility boosters.]]

Let me know if this sounds interesting and I’d be happy to put together a few ideas on a [[deliverable]] we can test out!

[[Your Name]]

Your feature on my blog

Hey {{first_name}},

I’ve been a fan of what you’ve been doing with {{company}} over the past couple of years.

I’m reaching out because I’m working on a new piece geared towards [[topic of the blog post you’re writing]] from those who’ve already been through this experience themselves and I’d love to hear your take on it. The post will be publishing to my blog [[optional—that gets x # of readers]] and I’d love to get a quick quote from you to include in the piece if you’re up for it.

If you’d be able to answer this question in a few sentences, that would be amazing:

[[Relevant question/challenge that will give them an opportunity to showcase their expertise]]

How do you advise people on overcoming that challenge?

[[Your Name]]

Your feedback

Hey {{first_name}},

I noticed you’re really interested in [[topic]]. I’d even wager to say you’re something of an expert.

I was wondering if you’d mind taking a look at a post I just published about [[topic]]:

[[URL]]

Could you please give me a little feedback on the post? I’d really appreciate you leaving a comment.

Either way, keep up the great work!

Cheers,

[[your name and title]]

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How to write a cold marketing email template?

A perfect cold marketing email has these key elements: converting subject line, catchy opening line, short and straight to the point body, closing with a CTA, and your signature.

  • Subject line. Make it personal, short, and relevant. You can ask your prospects intriguing questions or mention a mutual connection.
  • Opening line. Come up with a clever and catchy opening line that will make your prospects read your email further.
  • Email body. Make it short, personalize your offer on a high level and provide value. Write like a human using simple words and sentences.
  • Call-to-Action. Create a single and powerful call-to-action that will be clear to your prospects.
  • Signature. Shortly introduce yourself and the business you represent. Besides that, you can add a link to your latest case study, video, or webinar recording.

Read more: How to Write a Cold Email That Converts (Without Being Pushy)

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