Cold email templates

Hey {{first_name}},

Become an [[company name]] partner to start driving revenue and business growth.

Register now to become a [[company name]] partner and promote our [[product's unique selling point]].

[[product name]] spans [[enumerating solutions]] to help businesses digitize and automate processes at any scale.

[[link to partner program page]]

Introduce your clients to [[business niche]] and free them from the [[pain point]].

See you there!

Hello {{first_name}},

Unfortunately, I couldn’t get in touch with you on the phone earlier today. I was calling to discuss [[insert the brief description of the offer]].

However, the voicemail told me to try reaching you again [[enter the date and the time]]. Till I do, you can contact me here or at [[insert a cell number]].

Sincerely,
[[your signature]]

Hey {{first_name}},

I came across your medium post about how yoga and meditation has helped you in your creative process. I am thoroughly impressed with your commitment to design and your out of the box thought process. Your work at {{company}} is really impressive.

One of our clients is a trailblazing startup in NYC. As they’ve grown to more than 50 people in just two years, they are looking for someone to lead their design efforts. This is a leadership position where you would get to define their design roadmap for many years to come.

I think this would be a great role for you. Would you be interested in having a brief chat about it sometime this week?

Best,

[[signature]]

P.S. – Hope you had a great trip to India. I would love to hear more about Yoga and your experience around it!

Hi {{first_name}},

[[your name]] here from [[your company]].

I came across [[their URL]] while looking for [[topic]].

It's really helpful, thank you so much.

Though -- can I make a quick suggestion? I have a few resources here that might be good addition to your page.

Quick fact: They were added on [[page it was added]] too.

Would you be interested if I sent them over?

Best,
[[your name]]

Hi {{first_name}},

COVID-19 has created a (temporary) downturn. Businesses and consumers are worried about money — soon, they’ll be searching desperately for accountants and financial advice.

First stop: Google.

Who will they find first? This free [[tool]] will show you whether you’re visible in Google and Google Maps, or not. Received some bad news? Not to worry, our report will show you how to attract [[x% more leads]] via Google and Google Maps.

Hi, my name is [[your name]]], I’m a [[partner]] at [[XYZ Agency]].

If you’re hurting financially, I’ve got some good news. Your [[accounting firm]] can recover with the right keywords, content, and strategies.

Interested?

[[your signature]]

Hi {{first_name}},

I noticed you have had a role for [[position name]] open for a few weeks

We have helped [[company 1]], [[company 2]],and [[company 3]] fill similar roles in the past and I’m getting in touch to see if we can be of help in filling your open roles.

I have 2 candidates that match your job description. Would you be open to a call this week to learn more about our services and see how we can be of help? Do let me know a time convenient for you and I can schedule a call.

Regards,

[[signature]]

Hi {{first_name}},

I wanted to reach out to you one last time regarding [[value proposition]].

If I don’t hear back from you, I’ll assume that the timing isn’t right and I won’t contact you again. If I can be of assistance, you can always reply to the message and I’ll be more than happy to help you.

Goodbye for now.

Hey {{first_name}},

I’ve been a fan of what you’ve been doing with {{company}} over the past couple of years.

I’m reaching out because I’m working on a new piece geared towards [[topic of the blog post you’re writing]] from those who’ve already been through this experience themselves and I’d love to hear your take on it. The post will be publishing to my blog [[optional—that gets x # of readers]] and I’d love to get a quick quote from you to include in the piece if you’re up for it.

If you’d be able to answer this question in a few sentences, that would be amazing:

[[Relevant question/challenge that will give them an opportunity to showcase their expertise]]

How do you advise people on overcoming that challenge?

[[Your Name]]

Hi {{first_name}},

Have you had the chance to quickly check the guide I sent you?

I emailed you because I think it’s a great match with your blog post: [[referring_page_url]]

If you are not interested or there is another person you would like me to follow up with, please let me know.

Irina

Hi {{first_name}},

Congratulations for your new role at {{company}} as {{position}}.

At [[your company]], we are helping the industries like [[your existing customers]] in fixing the issues [[pain point in one sentence]].

{company:"Your company"}} is heading awesome as per our survey report but we found two issues that need to be fixed.

{{first_name}}, could we spend 15 mins on [[date]] at [[time]] to chat about this?

I look forward to hearing from you.

Regards,
[[your name]]

Hi {{first_name}},

We've just received an awesome case study which applies to [[lead's industry]] specifically:

[[Case study brand name]] had [[negative pre-existing experience]]. By introducing [[your company tool]], however, they were able to [[positive case study outcome]].

I have a few tips on how you find the same results.

Are you available tomorrow afternoon for a call to go over the specifics of how [[case study brand name]]'s strategy can work for you?

Thanks,
[[name]]

Hi {{first_name}},

My name is [[name]] with [[your company]].

We help [[specific company type]] with [[one liner]].

I wanted to learn how you handle [[thing your company handles]] at {{company}} and show you what we're working on.

Are you available for a brief call at [[time options]]?