Cold email templates

Hi {{first_name}},

How are things going at {{company}}? I'd like to introduce you to [[person, linked to their LinkedIn profile]]. [[Describe the person briefly as it relates to why you are introducing him, with something unique/praise-worthy about them if possible]].

[[Name]], meet [[name]]. [[Briefly describe how you met]]. [[Mention this person's strengths and abilities in the topic of focus and their willingness to chat (provided it is true)]].

I'll leave it to you two to find a time to connect!

Best,

[[your name]]

Hello {{first_name}},

Unfortunately, I couldn’t get in touch with you on the phone earlier today. I was calling to discuss [[insert the brief description of the offer]].

However, the voicemail told me to try reaching you again [[enter the date and the time]]. Till I do, you can contact me here or at [[insert a cell number]].

Sincerely,
[[your signature]]

Hello {{first_name}},

I came across your [[Stackoverflow / Github]] profile whilst researching for Frontend experts and was very impressed with your work at {{company}}. I am currently working with a great B2C startup in NYC to help them expand their stellar engineering team.

Needless to say, I think you’d be a great fit. Would you be interested in a quick chat sometime this week to discuss the open role?

Do let me know.

[[signature]]

Hi {{first_name}},

I hope you’re doing great!

I noticed that you were linking to [[name of website]] in one of your articles and noticed that the content it was linking back to no longer existed. Would you be open to replacing that link?

I have an up-to-date article up on my website that you could link back to for [[anchor text]].

I’d appreciate it if you could link back to my content instead. Please let me know if you need further details.

Best,

[[name]]

Hi {{first_name}},

I recently came across your Director of Marketing job opening at Sawmill Marketing Firm (reference #8495) on your website and feel that I would be a great fit for this position. My skills, education and experience in marketing would make me a valuable asset to your company.

With more than 10 years of experience in both traditional and online marketing, I have gained extensive knowledge and expertise in the most important marketing strategies used today. In my previous position, I created and implemented a marketing program that increased sales by 30% in only three months. Using this skill set, I feel that I could bring similar results to your organization.

My cover letter, resume and certifications are attached for your review. If you would like more information regarding my qualifications for this position, please do not hesitate to reach out.

I look forward to hearing from you soon about this opportunity and I thank you for your time and consideration in this matter.

Sincerely,

[[your name]]

Hi {{first_name}},

I know you’re busy so I’ll make this quick.

I noticed you still have an open Software Sales role at {{company}}. We recently sent you an email about some of our excellent candidates that fit the profile. I would love to have a quick chat with you about how we can help you fill your open roles.

We work with leading B2B software firms in [[city name]] and have helped them build stellar teams.

Let me know if you’d be up for a quick chat tomorrow at 5PM?

Kind Regards,

[[signature]]

Hi {{first_name}},

My name is [[your name]] and I'm a [[position]] at [[your company]], where we specialize in [[your customer-facing USP]]. I saw that you [[some connection--know Joe on LinkedIn, etc.]]!

I'm reaching out because, after checking out {{company}}'s website, know we could really help improve [[relevant KPI]].

Plus, I was really struck by [[something you honestly like about the business--what they're doing with services or products; swipe a line from their mission statement; etc.]]

Are you free for a 15 to 20 minute chat on [[date and time]] to discuss your strategy for [[your company's area of expertise]]?

Even if we don't end up moving forward, I'd be happy to share some ideas that will make an immediate impact :)

Hope to hear from you.

Thank you,
[[your name]]

Hi {{first_name}},

It’s been awhile since we last chatted…how is everything going at {{company}}? Based on our last conversation about [[topic]], I think [[your company name feature]] could really boost {{company}}‘s bookkeeping abilities.

I’d love to provide you with more details. Would you be available for a quick chat or demo this week?

Best regards,
[[your name]]

Hi {{first_name}},

I saw that you are looking for a [[open job]] for company.

We have extensive network and experience placing exceptional sales reps at B2B Software firms. We have worked with other B2B software firms like Salesforce, SAP, IBM and Microsoft.

As a team of former sales reps, we deeply understand B2B software sales and have the network and experience to spot the top 10% talent and bring them home. Here’s how our placed candidates perform:

- 96% of our sales reps hit their quota
- 70% of our candidates hit 125% of their quota
- Less than 1% of our candidates have left within 1 year compared to industry average of 22%
- Average tenure for candidates is 4.1 years compared to 2.3 years industry average

If you are still looking for a stellar [[job name]] in [[job location]] I would love to talk and get a better understanding of your priorities. Are you available for a call tomorrow at 2:30PM Eastern?

Cheers

[[signature]]

Hey {{first_name}},

I saw on Twitter you’ve been sharing some awesome posts on conversion rate optimization.

Recently I spotted these two super helpful posts and just wanted to share them with you:

[[Link 1]]

[[Link 2]]

Would also be happy to share a little about our conversion rates at Sumo if you’re up for it?

Cheers

[[Your Name]]

Hey {{first_name}},

Congratulations on your recent [[round of funding/promotion]].

What you’re doing is going to impact [[their industry]] in a major way.

I look forward to seeing how you improve it!

Cheers,

[[your name and title]]

Hey {{first_name}},

I’d like to introduce myself as a resource at PeopleMetrics. I work with businesses specifically in the telecom industry and felt like you might have an interest in our services.

I was inspired to spend a few minutes on the Hunter.io website to learn more about how you’re collecting real-time customer feedback. I noticed some areas of opportunity and decided to reach out to you directly.

PeopleMetrics is working with similar companies to help them improve their service experience by assisting them with collecting real-time customer feedback to help maintain and improve business operations.

Do you have 15 minutes to discuss The Hunter.io this week?

Looking forward to meeting,

[[signature]]