Cold email templates

Spending too much on [[job to be done]]?

Hey {{first_name}},

Spending too much on [[job to be done]]? Head counts ebb and flows but our fees don’t.

[[company]] keeps your [[job to be done]] cost static. Your peers at [[competitor]] saw [[ROI - x saving in y months]]

Worth a quick call to discuss how it can work for you?

Ideas Hey {{first_name}},

Since content is a major source of customers for you, here are a few meaty topics that would bring in high intent leads and a lot of social engagement.

[[Briefly describe a really good idea related to their business and your services]]

[[Briefly describe another really good idea related to their business and your services]]

A little about me: I create really engaging content that converts (recent examples: 1, 2, 3).

Would you be open to a 15-min brainstorm to bat around some ideas?

[[Your name]]

[[original subject line]] Hey {{first_name}},

I haven't heard back from you in a while. Wondering, did I do something wrong?

Last we spoke, we talked about [[briefly summarize]].

If I skipped a beat or did not answer an important question for you, please let me know.

[[Your name]]

Affiliate partnership Hi {{first_name}},

{{company}} looks interesting, and we would be interested in potentially reviewing it and advertising it on our websites.

We're a [describe your company and audience, citing traffic numbers and demographics]. Our biggest sites are [Site 1] and [Site 2].

If you could send us a sample, then we would be happy to write a review. Here's an example of a review we already did: [link to review article].

This would allow us to get started with promoting your products on our sites.

Let me know what you think!

Thanks,

[Your name]

I'll write a guest post for you Hello {{first_name}},

I’m [[your name]] from [[your company]]. I'd love to write a guest post for your blog. I write about [[your expertise]].

I know that editorial teams are overloaded now, but I guarantee it won't take much time to review and approve my guest post.

You can check my expertise in my recent published posts: [[quick list of recent posts where you're marked as the author]]

Let me know if you accept guest post contributions and need an extra pair of hands to write a blog post!

Thanks,
[[your name]]

Hey {{first_name}}, enjoyed your SEO & Outreach for SaaS Business, and was wondering...

Hey {{first_name}},

Hope you’re doing well! I’m Ivan an SEO and outreach specialist at Storyblocks. Before anything else, I just wanted to quickly say thank you! For making hunter such a great tool. It has saved me countless hours doing outreach.

I’m reaching out today because I was just recently reading your blog and the use cases for link building. I really enjoyed your article on SEO & Outreach for SaaS businesses. Recently I’ve been using Hunter for outreaching and updating our 301 redirects.

I was wondering if I can share my insights with your readers and give Hunter another use case.

Let me know what you think, and looking forward to hearing from you.

Best,

Ivan

Join our referral program

Hey {{first_name}},

[[name]] here from [[company]], a high-rated [[competitor]] alternative.

I saw one of your posts promoting [[X]] and thought you'd be a great fit for our referral program, to help us spread the word about [[company]].

We’re already working with the likes of [[example 1]] and [[example 2]] who generate more than 4-figures in revenue through us.

By signing up and promoting [[company]] through our program you get:

- 30% recurring and scalable commissions

- Bonus rewards! (Currently, you have the chance to earn an extra $150 as a fast-start bonus)

- Ready-made resources to promote us effectively (banners, newsletter templates, guides, and more)

- SEO assistance from our content team

- A dedicated Account Manager (that’s me!)

- Ready to start earning? Here’s the link to join us: [[link]]

Feel free to reach out if you have any questions. I am also reachable via Linkedin! :)

Cheers,

[[name]]

Should I speak to [[referral name]]?

Hi {{first_name}},

Would you be the right person to connect with regarding lighting & energy management at {{company}}?

This is [[name]], [[position]] at [[company]], a local Nashville company. We consult on energy efficiency and clean energy projects, working to help our clients reduce their utility bills by 10-50%. We like to call it “Total Energy or TotalE.” Do you have a “Total E” strategy?

Have you converted to LED lights? What percentage of your utility and maintenance budget is HVAC? Imagine if you could cut that expense by 30-50%. We’ve helped our clients do such things.

I’d like to set up a quick phone call or meeting to discuss your firm’s “Total E” goals. Thanks for connecting me to the right person.

Best,

[[name]]

New clients for {{company}}

Hi {{first_name}},

I’m just wondering - how does {{company}} chase new clients?

Belkins takes care of all top-of-the-funnel sales tasks: prospect identifying, target research & list building, database enrichment, initial outreach, and appointment scheduling.

The resources below cover our general overview, 3rd party review sites, and our use-cases. These should help with your evaluation.

Case studies -> https://belkins.io/case-studies

Clients Testimonials on Clutch -> https://clutch.co/profile/belkins

Folderly case studies -> https://folderly.com/case-studies

I’ll be happy to arrange a zoom meeting to share best practices. Perhaps next Tuesday will work?

Cheers,

[[your name]]

Regarding One of Your Articles

Hi {{first_name}},

Recently one of my friends who owns a startup told me that, ''He started his own business with nothing and still has most of it'' Puns aside, I am Vignesh Wadarajan I own a blog where I write stuff about blogging and marketing.

While I was skimming through this article of yours [[article URL]], I found out that you've linked to a well-qualified piece:- [[article URL]]:- 'starting a blog'

The resource is truly great, it clearly simplifies blogging and helps how one can go about it. But despite such extensive info, I felt that the content didn't talked a lot about:-

1) How to choose a less competitive (yet profitable) niche

2) How to do keyword research in the right way

3) How to do link building

Which I see as definitive pillars to start any blog and I mentioned all those points in my definitive guide on 'How To Start a Blog' [[artilce URL]].

You can check my piece thoroughly in your free time and if it's good, please go ahead & share my link. (Not to say that I would be damn thrilled)

Note: By no means, I meant to say that the current resource from your article is not qualified enough, but what I actually meant was that my article adds additional perspectives and it might cater well to your content.

Thank You

[[company]] & {{company}}

Hey {{first_name}},

How are you?

As the owner of [[company]], we are a big fan of {{company}}. We use it as a daily tool to reach out to new clients.

During my usage, I couldn’t find a specific video that could tell me how to use {{company}} and what all the possibilities are. Luckily, I found out myself. 😉

The reason for my mail is that my company [[company]] is specialized in making high end video content in the B2B sector. I was wondering if you’re open for a first acquaintance to see if we could collaborate and develop cool video content for {{company}} (animation videos for example)?

I’m looking forward to hearing from you!

{{company}} + [[company]] = Partnership

Hey {{first_name}},

[[name]] here from [[company]]. I ate a clock yesterday, it was very time-consuming.

This email won't be however :)

I am writing regarding a possible collaboration between {{company}} & [[company]].

I am looking for a mention of our post in one of your articles and I am happy to offer a backlink to your website in return.

We can return the favor a few ways, just let me know if you are interested :)

Waiting for your response.

Cheers,

[[name]]