Link building email templates

Browse the best performing link building email templates.

28 email templates
Fascinating data & charts for {{company}}

Hi {{first_name}},

My name is [[your name]] and I run a site called [[your site]]. We're all about sharing research and advice for expecting and new parents - much of which is based on my family's experience.

The reason I’m reaching out is that I came across an article of yours on [[topic]] on [[source]]. In your post, I noticed you referenced an article from [[competitor website]] which leveraged outdated stats and data from 2013.

Recently, we spent significant time researching and putting together a detailed report on various related statistics. This included using more recent information and an additional 20+ years of data beyond what [[competitor website]] used. We also cover 14 extra data points with interactive graphs on similar topics.

Thought I'd share since you seem to be interested in unique and meaningful data to help tell your story.

[[Your URL]]

What did you think?

Take care,

[[your name]]

Missing link

Hi {{first_name}},

First off, I’d like to thank you for mentioning [[brand / product]] within your recent article. We appreciate it!

I noticed within the article that you didn’t link through to our website when you mentioned us. Is there any chance that you can quickly update the post with a link? Here’s the link to save you time searching for it: [[link to homepage / product page]].

Thanks in advance, and if you never need any more info on [[brand / product]] then I’d be happy to supply you with it (imagery, video, content, etc).

Thanks again!

[[signature and title]]

Noah Kagan said you'd love this

Hey {{first_name}},

If you're keeping an eye on trends in the SaaS industry like I am, you've probably noticed the phenomenal growth of AppSumo.

This year they expect to make over $74 million in annual revenue. And a whopping 49.59% (37 million) of that is from email marketing.

So I wrote an article about the email marketing strategies they used to get these results. I thought you and your audience might like it.

Here's what Noah Kagan thinks of it. 👇🏾👇🏾👇🏾

[[screenshot with a proof]]

Here's the link:

If you like it, feel free to share the piece on social or give it a backlink. 😊😊😊

Hunter's image

Hey {{first_name}},

I just noticed that in your blog post [[URL]] you are using one of the infographics we recently created at Hunter. Glad you found it useful!

[[insert the infographic]]

Mind linking back to our blog post where this infographic was originally posted?

Either way, keep up the great work!


Quick content update

Hi {{first_name}},

I hope you’re doing great!

I noticed that you were linking to [[name of website]] in one of your articles and noticed that the content it was linking back to no longer existed. Would you be open to replacing that link?

I have an up-to-date article up on my website that you could link back to for [[anchor text]].

I’d appreciate it if you could link back to my content instead. Please let me know if you need further details.



8 Ways to Find Someone's Email Address in 2021

Hi {{first_name}},

Great article on how to find anyone's email address. Looking at the WHOIS is a great tip.

One of your article links is going to an old domain -

Last week, switched their email permutator link to us because:
- The copy buttons on the old domain above are broken
- Our permutator has rare, common, and all permutations for ease of use
- We have an email permutation video tutorial + Q & A section
- Our page has been ranked no. 2 by Google for the last few months.

Would you be open to linking to us instead?

Highest converting content upgrades

Hey {{first_name}},

I know we haven't met (yet), but saw that you shared a post on content upgrades (from Sumome).

Thought I'd drop you a quick note about a post I'm creating on why some content upgrades convert at exponential rates and others completely flop.

The guide that I am sending next week is very comprehensive with actionable tips and tons of case study examples.

Want a heads up when it goes live?


P.S. Let me know if there's anything I can do for you.

Loved [[your work]]

Hey {{first_name}},

I just wanted to say, I’m a huge fan of your work. I especially loved [[link to one of their recent posts]].

Great stuff! [[Insert key takeaway or funny comment]]

I’m actually publishing a post on [[topic]] next week. Being a master at [[topic]], I thought you might enjoy it.

Would you care if I sent you the link when it goes live to get your feedback?

Thanks for your time,

[[your name]]

Anchor update

Hi {{first_name}},

I wanted to reach out to you regarding our link [[insert link]] in your "[[page title]]" article.

We thought that by changing the anchor text from [[current anchor text]] to [[new anchor text]], it would better benefit your readers who want to learn more about our product.

We appreciate your time and look forward to hearing back from you regarding our request.


[[senders name and title]]

{{company}} + [[company]] = Partnership

Hey {{first_name}},

[[name]] here from [[company]]. I ate a clock yesterday, it was very time-consuming.

This email won't be however :)

I am writing regarding a possible collaboration between {{company}} & [[company]].

I am looking for a mention of our post in one of your articles and I am happy to offer a backlink to your website in return.

We can return the favor a few ways, just let me know if you are interested :)

Waiting for your response.



Content for your blog post

Hey {{first_name}},

I noticed that in one of your blog posts [[URL]] you’ve included infographic on [[topic]].

We’ve recently conducted research on a similar topic [[more data about the research]].

I just wanted to ask you if you’d be interested to include our infographics in your blog post?

Just hit "reply" and I’ll send them to you.


Regarding One of Your Articles

Hi {{first_name}},

Recently one of my friends who owns a startup told me that, ''He started his own business with nothing and still has most of it''
Puns aside, I am Vignesh Wadarajan I own a blog where I write stuff about blogging and marketing.

While I was skimming through this article of yours (, I found out that you've linked to a well-qualified piece:- with Anchor Text:- 'starting a blog'

The resource is truly great, it clearly simplifies blogging and helps how one can go about it. But despite such extensive info, I felt that the content didn't talked a lot about:-

1) How to choose a less competitive (yet profitable) niche

2) How to do keyword research in the right way

3) How to do link building

Which I see as definitive pillars to start any blog and I mentioned all those points in my definitive guide on 'How To Start a Blog' (

You can check my piece thoroughly in your free time and if it's good, please go ahead & share my link. (Not to say that I would be damn thrilled)

Note: By no means, I meant to say that the current resource from your article is not qualified enough, but what I actually meant was that my article adds additional perspectives and it might cater well to your content.

Thank you,
[[your name]]

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