Prospecting email templates

Browse the best performing prospecting email templates.

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40 email templates
Can I help with content promotion?

Hi {{first_name}},

This is [[your name]] from [[company]]. We do content promotion and distribution for B2B SaaS companies. (we worked with [[company nane]] with their content promo and link building).

To the point:

I noticed two areas of friction on {{company}} that might be holding you back from doing as well as you could in terms of traffic to your content.

Would it be a terrible idea to send you over a 5 minute video with where I'm seeing this (you can watch on your own time)?

Thank you so much,

p.s. We've been happy {{company}} customers for the past 3/4 years!

Congrats on new role

Hey {{first_name}},

Congratulations on your new role as VP Marketing. Based on your LinkedIn profile, it looks like you've done an amazing job developing your career at {{company}}.

If there are ways I can help you get your message out to my network of [[title of people they're trying to reach]], please let me know. I'm a fan and I want to help.

Do you have a PR or content person on your team?

Regards,

[[your name]]

Current [[process]] at {{company}}

Hi {{first_name}},

I hope you are doing well!

I work with [[your company name]]. I would love to connect with the person who is in charge of [[mention the department that is relevant to your product/service]] to understand your current processes and suggest how [[your product name]] can add value to {{company}}.

I am listing a few features below that might interest you:

[[resource 1]]
[[resource 2]]
[[resource 3]]

I will be looking forward to hearing from you.

Thanks in advance.

Best,
[[your name]]

Awesome posts on CRO

Hey {{first_name}},

I saw on Twitter you’ve been sharing some awesome posts on conversion rate optimization.

Recently I spotted these two super helpful posts and just wanted to share them with you:

[[Link 1]]

[[Link 2]]

Would also be happy to share a little about our conversion rates at Sumo if you’re up for it?

Cheers

[[Your Name]]

Fully remote CG & VFX teams

Hi {{first_name}}. Hope you are well!

Quick question: If it’s 30% cheaper, would you consider working with remote CG & VFX teams?

We have remote Strike Teams that can deploy in a matter of hours. The team leads are industry veterans based in California, while the contributors are distributed globally (which significantly reduces the cost).

You have one point of contact, and won’t have to worry about time zones and language barriers.

The Strike Team adapts to your pipeline and can take on entire projects or individual shots.

Disciplines:
Previs, Unreal/Unity, Animation, Look Dev, Concept, Matte Painting, Rigging, FX, Modeling, Compositing, Lighting

The team leads have managed remote projects at Blizzard, Blur, Psyop, KitBash3D, ILM, Facebook, The Mill & Framestore

Let me know if this is something you’d be interested in?

Cheers,
Christofer

Quick question

Hi {{first_name}},

I'm Anthony, CEO of coinmarketcal.com, the leading cryptocurrency calendar.

I was using your app and I thought to myself "Our events would be a great addition to their product. Super useful to their users and a significant competitive edge. I need to reach out to them." - So here I am.

Have you ever thought about it? You can try it for free: coinmarketcal.com/api

Let me know your thoughts, I'll be happy to answer any questions!

{{company}} + [[our company]]

Hi {{first_name}},

I was researching [[website]]and noticed it's available only in one language. If adding a new language is in your roadmap, Lokalise will be your best friend to reduce the manual work and chaos that usually comes with it.

Companies like Revolut and Yelp use Lokalise to translate their digital assets in a few hours instead of days. Thanks to automation tools and a user-friendly interface adding new languages and managing translations with our solution is easier than ever.

Would you be interested in discussing how Lokalise could help you accelerate your growth?

With kind regards,

[[signature]]

Quick question on {{company}} {{first_name}}

Hey {{first_name}},

I know 2.22 percent of your traffic comes from email marketing, but I was wondering how big your email list is and how much profit you get from it?

Companies like MindFire Inc, Andresen San Francisco, Madison College, American Banknote Corporation, Cimquest, and many others trust me to help them get the most out of their email list.

Don’t believe me? See for yourself:

[[screenshot with a proof]]

I recently looked into Hunter’s email marketing and have some suggestions. Would you be interested in knowing them?

Just send a YES, and I will send it to you.

Help to rank on Google

Hi {{first_name}},

I just found you through your [[site/social media profile]].

I see that you’re climbing the ranks on Google, and deservedly so :). I’m an [[expert/job role]] at [[your company]] and realized you could reach page 1 faster by implementing these 2 tips:

[[Tip 1]]

[[Tip 2]]

There’s a third tip, but I don’t want to overwhelm you. If the first two help, do you want me to send you the third?

If not, I understand. No hard feelings :)

Free Trial of Bookkeeping Software

Hi {{first_name}},

I noticed your question on [[social media platform]] about the best bookkeeping software and thought I would reach out. Investing in the right bookkeeping software is important for startups like yours and requires [[list out something like requirement criteria]].

Better Bookkeeping Software offers a free trial that gives insight into your current payment operations. Please let me know if you would like to give it a try!

Best regards,
[[your name]]

Additional resources

Hi {{first_name}},

You recently visited [[your website]] and [[took this action]].

If you’re interested in [[content topic/product page visited]] then I can recommend the following additional resources:

[[additional resource 1]]

[[additional resource 2]]

Our company also offers [[product/service] ]which could help you [[achieve this specific result]].

Are you free for a call at [[date and time]] to talk about this?

Marketing priorities

Hi {{first_name}},

As we look to 2017 our marketing department has a lot to think about and prioritize. Where to spend their budget? How many events to attend? How can they maximize our existing lead database?

Since so many of the companies we work with are asking themselves the same questions I thought you would appreciate a couple of articles on building on those strategies:

- How Our Team Got Started With Lead Nurturing
- How to Staff a Small Marketing Team to Achieve Stellar Growth
- Achieving Great Marketing Goals

How are you planning to use social media to help you hit your marketing goals this year, {{first_name}}?

Let me know if you're interested in chatting. It'll only take 15 minutes.

Thanks!
[[signature]]

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How to write a cold sales email template?

  • Write subject lines like a real person. Provide a quick overview of your email content, keep it short and simple. You can even ask a relevant question or mention a mutual connection in your subject line.
  • Create a perfect opening line. Make your prospect interested in reading your sales email from the very first line. Explain the context of your email shortly, build the trust, or refer to someone or something they already know.
  • Keep your email short and easy. A good sales email provides additional context on who you are, clarifies the problem you’re solving, and highlights the benefit to the prospect.
  • Include a powerful CTA. Create a single and powerful call-to-action that will be clear to your prospects.
  • Don’t forget about your signature. Besides a typical signature where you mention your name, company, and website, you can add a link to your latest case study, video, or webinar recording.

Read more: How to Write a Cold Email That Converts (Without Being Pushy)

How to write sales email subject lines?

  • Make your subject line personal. Mention the prospect’s name, company, or offer relevant to them. Write subject line like a real person (even if you automate your outreach), double-check if you don’t have brackets showing form field labels, extra spacing, or the wrong name in a subject line since it all show an apparent lack of care.
  • Ask questions in your subject line. Having a relevant to your prospect question can dramatically improve your open rates; you just need to intrigue prospects with the content behind your subject line.
  • Keep subject lines short. Best subject lines have something in common - they are short and straight to the point. It’s much easier to catch prospects’ attention this way. Besides that, it’s important to keep subject lines short because they will get cut off if they are too long, especially on mobile devices.

Read more: How to Craft Perfect Cold Email Subject Line

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