Cold email templates

Hello {{first_name}}

I’m [[your name]] from [[your company]] and we recently published a [[type of content]] showing the [[topic of your content]].

As you’ve probably guessed, I’m about to ask if you would let me write a guest post for your site! Why? Because we really deserve it and as you can see from our article… we know what we are talking about!

What Do I Want Exactly?

I’ve been reading your site for a while now and I see you don’t currently have an article on [[insert topic]]. So, there’s an opportunity for both of us here!

I would like to arrange to provide you with the content to fill this gap, and of course my ulterior motive of placing a link back to my page. Win-win right?

Why Should You Publish This Content?

[[Brief description of what makes your content so damn awesome!?]]

What’s In It For You?

Here are a few things I can do for you:

[[quick list of how you can help]]

What do you think?

[[signature]]

Hey {{first_name}},

Today I want to tell you about another part of our strategy that you can implement to achieve [[Goal]].

This strategy alone has allowed [[Client]] to achieve [[Results]]. You, too, can do the same at {{company}}, especially if you do it the right way.

[[Strategy]]

[[How to]]

[[Predictable results]]

That's it. I hope this helps.

Do you have any questions about the strategy? Feel free to reach out to me. I will be happy to help you.

[[Sender Name]]

P.S. If you are lost in the shuffle and need help, you can always book a time to talk about how to [[Goal]].

Hi {{first_name}},

My name is David Peterson and I am interested in finding out more about the senior marketing executive position listed on your company website. Your assistant provided me with this email so I could get in touch with you.

I noticed that your company won the Best Marketing Agency award for three years in a row and your name was mentioned in an article regarding your commitment to empathetic leadership. I would love to meet with you because of our shared interest in leading teams to success with the utmost emotional intelligence.

I'd love to schedule a time to discuss my suitability for the senior marketing executive position within the next couple of weeks. I am willing to adapt to your availability, of course. I will follow up with you next week if I haven't received a reply from you before then.

Sincerely,

[[your name]]

Hey {{first_name}} - Karan here 👋

I came across your Instagram profile on the #IndieArtists hashtag! Btw, [[source]]

Sorry to email you out of the blue!

I recently launched Musicspaceio :)

The idea is that for $3.99/month (or free for your first three songs), we allow you to organize your entire music catalog (including track files and all of your metadata), and protect your music, lyrics, and creative work with our built-in Copyright Registration/Protection tool all in your own Dashboard.

Here's how organized your music catalog could look:
https://www.youtube.com/watch?v=U2M2juKk6i4

I'm trying my best to get the word out to artists like yourself. I'd love to know if you'd like to join 530+ artists organizing and protecting their music catalog with Musicspace?

If you have any questions, I'd be more than happy to answer!

Best,
[[your name]]

Hey {{first_name}},

I just wanted to touch base and say hello, and see how things are going in the meantime?

Last time we chatted, you agreed to get back in touch with you if I come across any opportunities that might be a good fit for your company.

If there's anything that I can help with or provide some valuable information on our product, then let me know - it would be great to hear from you!

Thank you again for taking time out of your busy schedule last week to have a chat. I really appreciate it.

Best wishes,
[[your name]]

Hi {{first_name}},

Do you pay attention to your personal email inbox enough to see the promotions, job alerts, and coupons you've subscribed too?

Probably not as closely to the text notifications you receive with similar offers. That's because, factually speaking, text messaging is the #1 fastest form of communication.

I noticed that {{company}} isn't doing SMS today to complement its email marketing and wanted to discuss with you how [[Bandwidth]] can help get you started.

We've worked with similar companies who didn't want all their eggs in one basket. Email is a great channel, but combined with SMS is even stronger.

Let me know when a good time to schedule a discussion would be.

Best regards,
[[your name]]

Hey {{first_name}},

I know we haven't met (yet), but saw that you shared a post on content upgrades (from Sumome).

Thought I'd drop you a quick note about a post I'm creating on why some content upgrades convert at exponential rates and others completely flop.

The guide that I am sending next week is very comprehensive with actionable tips and tons of case study examples.

Want a heads up when it goes live?

Cheers,
Sam

P.S. Let me know if there's anything I can do for you.

Hey {{first_name}},

I hope this email finds you well. We had reached out a while back regarding opportunities with a well-known technology company. Obviously things continue to go well at [[company name]], but your name resurfaced in regards to a specific opportunity in which I thought might be of interest.

They have a strong track record with candidates that come from a similar background. I thought it made sense to reconnect given the specific nature of the search as we approach bonus season.

If you are interested in a chat to learn more, please let me know when would be a convenient time for you. Thank you again for your time. I look forward to hearing from you.

Regards,

[[signature]]

Hi {{first_name}},

We’ve noticed that our [[product/service]] might be interesting for your peers as well. It can improve [[insert something that needs improvement and can be solved by your product]] and help your company hit revenue goals.

And guess what? We offer a 10% discount for your team! If you like the idea that we’re suggesting, we’d be happy to discuss it in detail.

Sincerely,
[[your signature]]

Hey {{first_name}},

Based upon your Twitter you're a fan of Beyonce - inspiring me to reach out to you here.

What would Beyonce be without her team? Well...everything...she's Beyonce. However, her team does a lot for her.

Yesware is the Beyonce of sales tools! Our platform provides real-time transparency into a reps' most engaged prospects, and gives detailed reporting so managers can be more strategic with their coaching. Features like email tracking, click-to-call, and mail merge make your reps more effective in their outreach - making them ready to boost their fame and go on tour (much like Beyonce and her team).

{{first_name}} - might you be willing to connect for just a few minutes to talk about how we can get your team onto Queen B's level?

Best,
[[signature]]

Hi {{first_name}},

Hope you don't mind me reaching out to you directly.

I first heard about {{company}} from [[personalization about where I heard about them and/or specific info from their case study or recent blog post]].

To cut to the chase, the reason I'm writing is because I wanted to ask about your content projects at {{company}}. I saw that your latest blog update was last month, do you have any plans on growing it more?

I ghostwrite a lot of engaging, conversational, and SEO-fueled content (blog posts, copy, case studies, etc.) on all things digital marketing, eCommerce, growth-hacking, and more.

If there's any room for collaboration, I'd love to help you grow.

Here are a few of my ghostwriting samples on social media/email marketing if you'd like to get a sense of my writing style:

[[1-3 Links here]]

I've also worked closely with eCommerce (mainly dropshipping) and I'm interested in all things Facebook Ads / digital marketing - so I know my way around the niche quite well.

What do you think? I'd be glad to talk about this more in-depth or hop on a call if you have any questions/comments.

Thanks!

PS - feel free to redirect me to someone else if you're not the right person to ask about content projects at {{company}}.

Cheers,
Irakli

Hey {{first_name}},

Hello. I’m [[name]] from [[company]] and am looking for help finding some contact information. I would like to know who is in charge of [[department]]. Could you pass on their contact information?

Thanks so much for your help.

Sincerely,

[[name]]