Templates de cold emailing

Hey {{first_name}},

I loved your recent article on [[article name]] and I noticed that you mentioned [[similar article]]. [[insert unique observation about the article]].

My name is [[insert name]] and I'm a [[position]] at [[company name]].

I recently produced a similar piece of content and was hoping that, if you find it useful, you could link to it as a resource for your audience.

I've linked to it [[here]] for you. If you find it helpful at all I'd really appreciate a share and a comment on the piece.

Thank you for your time.

Take care,
[[name]]

Hey {{first_name}},

I noticed that in one of your blog posts [[URL]] you’ve included infographic on [[topic]].

We’ve recently conducted research on a similar topic [[more data about the research]].

I just wanted to ask you if you’d be interested to include our infographics in your blog post?

Just hit "reply" and I’ll send them to you.

Best,
Irina

Hey {{first_name}},

I’ve been loving the [[relevant (true) complement based on the work in your discipline]] coming out of the {{company}} for the past few months, especially the recent [[relevant post, design, rebrand, feature, update and a quick note showing you actually looked at it]]

One of my acquaintances, [[name of connection]] is a contributor to the [[Company Name]] and she recommended I reach out to you to see if it’d be a good fit for me to contribute as well. Right now, I typically [[one liner about the services you offer and niche that it’s in, showing your clearly a good potential hire for them]]

[[If possible, add an extra sentence highlighting relevant past work or offering up more industry credibility boosters.]]

Let me know if this sounds interesting and I’d be happy to put together a few ideas on a [[deliverable]] we can test out!

[[Your Name]]

Hey {{first_name}},

I came across your medium post about how yoga and meditation has helped you in your creative process. I am thoroughly impressed with your commitment to design and your out of the box thought process. Your work at {{company}} is really impressive.

One of our clients is a trailblazing startup in NYC. As they’ve grown to more than 50 people in just two years, they are looking for someone to lead their design efforts. This is a leadership position where you would get to define their design roadmap for many years to come.

I think this would be a great role for you. Would you be interested in having a brief chat about it sometime this week?

Best,

[[signature]]

P.S. – Hope you had a great trip to India. I would love to hear more about Yoga and your experience around it!

Hi {{first_name}},

Does {{company}} have an effective [product domain] strategy for this quarter?

I work with [[the recipient’s company vertical]] across [[recipient’s region]] to implement [[product domain]] strategies across the organization to utilize a more automated, efficient and user-friendly [[department which uses your product]].

[[A line about your company]]

We’ve helped organizations like the [[customer 1]], [[customer 2]], [[customer 3]], and [[customer 4]] consolidate tools [[the features you have to offer]] to improve [[the benefit of your product for the organization]].

Do you have 5-10 minutes this week for a brief call to determine if it makes sense to talk further?

Hello {{first_name}},

I just wanted to drop you a quick line on behalf of Brian Massey. You are on a shortlist of CRO experts he'd like to feature in an upcoming piece for ConversionSciences.com.

We are putting together a comprehensive article on the best split testing tools available, and if you are interested in weighing-in, I'd love to get your thoughts on a few questions (responses wouldn't need to be long).

I've listed the questions below.

1) Outside of Optimizely and VWO, what are your favorite AB testing tools?
2) What do you love about them?
3) Who would you recommend them to?

Thanks for your time, and I look forward to hearing from you!

Hi {{first_name}},

[[your name]] here from [[your company]].

I came across [[their URL]] while looking for [[topic]].

It's really helpful, thank you so much.

Though -- can I make a quick suggestion? I have a few resources here that might be good addition to your page.

Quick fact: They were added on [[page it was added]] too.

Would you be interested if I sent them over?

Best,
[[your name]]

Hi {{first_name}},

COVID-19 has created a (temporary) downturn. Businesses and consumers are worried about money — soon, they’ll be searching desperately for accountants and financial advice.

First stop: Google.

Who will they find first? This free [[tool]] will show you whether you’re visible in Google and Google Maps, or not. Received some bad news? Not to worry, our report will show you how to attract [[x% more leads]] via Google and Google Maps.

Hi, my name is [[your name]]], I’m a [[partner]] at [[XYZ Agency]].

If you’re hurting financially, I’ve got some good news. Your [[accounting firm]] can recover with the right keywords, content, and strategies.

Interested?

[[your signature]]

Hi {{first_name}},

During some research of {{company}} , I came across your profile - love how passionate you've been the past [[number of years they've been working at the company, look it up on their LinkedIn profile]] years to help scale the [[department]] team, while also being that go-to advisor for your growing customers.

This [[software review site name]] review about [[highlight of the review relevant to your product]]. However, I imagine you still have customers requesting [[address pain point your solution solves]]. I'm curious - are any customer accounts at risk that would benefit from [[what you offer]]?

[[Recognizable brand name]], new [[your company name]] customer, needed a way to [[what you offer]]. Since leveraging [[your company name]], their [[major benefit]]. As a result, their customers experienced [[business impact]].

Does it make sense to explore ways we can help your team as well?

Best,
[[your name]]

Hi {{first_name}},

Congratulations for your new role at {{company}} as {{position}}.

At [[your company]], we are helping the industries like [[your existing customers]] in fixing the issues [[pain point in one sentence]].

{company:"Your company"}} is heading awesome as per our survey report but we found two issues that need to be fixed.

{{first_name}}, could we spend 15 mins on [[date]] at [[time]] to chat about this?

I look forward to hearing from you.

Regards,
[[your name]]

Hi {{first_name}},

Have you had the chance to quickly check the guide I sent you?

I emailed you because I think it’s a great match with your blog post: [[referring_page_url]]

If you are not interested or there is another person you would like me to follow up with, please let me know.

Irina

Hi {{first_name}},

How are things going at {{company}}? I'd like to introduce you to [[person, linked to their LinkedIn profile]]. [[Describe the person briefly as it relates to why you are introducing him, with something unique/praise-worthy about them if possible]].

[[Name]], meet [[name]]. [[Briefly describe how you met]]. [[Mention this person's strengths and abilities in the topic of focus and their willingness to chat (provided it is true)]].

I'll leave it to you two to find a time to connect!

Best,

[[your name]]