Outreach How Unverified Email Data Is Costing You Money (and What to Do About It) Your cold emails can’t convert if they never land. See how unverified data wastes money—and how quick verification fixes protect your pipeline and reputation. James Milsom • 27 October 2025
Outreach Cold Email Then & Now: Lessons from 2022 vs. 2025 Should you care about open rates or replies? Is it easier to success at outreach, and how does AI play into it? Find out with our cold email 2022 v 2025 face off. James Milsom • 29 August 2025
Outreach Does B2B Slow Down in Summer? Why Lead Generation Still Works in July & August Wondering if summer is a bad time for B2B marketing? Its not! Here's why July–August is still prime for lead gen, outreach, and decision-maker engagement. James Milsom • 30 July 2025
Outreach How to Personalize Cold Emails for Decision Makers Using AI Use this ChatGPT prompt to personalize cold emails by job title, adjusting your message for each decision maker to boost relevance and replies. James Milsom • 22 July 2025
Outreach Can AI Predict If Your Cold Email Will Work? Yes And Here’s The Exact Prompt Receive cold email feedback from your leads with this prompt that uses your email to predict reactions. James Milsom • 15 July 2025
Outreach How to Use AI In Your Emails Without Losing Your Voice Don't let your voice get lost in the convenience of using GenAI like ChatGPT for your cold emails. Use these 4 steps to stay true to you. James Milsom • 19 June 2025
Outreach What We Learned From Running a Cold Email Competition Messaging Madness 2025 has concluded. For a month, we voted on what makes a good cold email, comparing the incomparable and trying to capture the essence of relevant messaging. Ziemek Bućko • 20 May 2025