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Outreach

Best practices for successful cold email outreach

Does B2B Slow Down in Summer? Why Lead Generation Still Works in July & August
Outreach

Does B2B Slow Down in Summer? Why Lead Generation Still Works in July & August

Wondering if summer is a bad time for B2B marketing? Its not! Here's why July–August is still prime for lead gen, outreach, and decision-maker engagement.

James Milsom • 30 July 2025
How to Personalize Cold Emails for Decision Makers Using AI
Outreach

How to Personalize Cold Emails for Decision Makers Using AI

Use this ChatGPT prompt to personalize cold emails by job title, adjusting your message for each decision maker to boost relevance and replies.

James Milsom • 22 July 2025
Can AI Predict If Your Cold Email Will Work? Yes And Here’s The Exact Prompt
Outreach

Can AI Predict If Your Cold Email Will Work? Yes And Here’s The Exact Prompt

Receive cold email feedback from your leads with this prompt that uses your email to predict reactions.

James Milsom • 15 July 2025
How to Use AI In Your Emails Without Losing Your Voice
Outreach

How to Use AI In Your Emails Without Losing Your Voice

Don't let your voice get lost in the convenience of using GenAI like ChatGPT for your cold emails. Use these 4 steps to stay true to you.

James Milsom • 19 June 2025
What We Learned From Running a Cold Email Competition
Outreach

What We Learned From Running a Cold Email Competition

Messaging Madness 2025 has concluded. For a month, we voted on what makes a good cold email, comparing the incomparable and trying to capture the essence of relevant messaging.

Ziemek Bućko • 20 May 2025
How To Send Cold Emails With AI
Outreach

How To Send Cold Emails With AI

AI is very useful in cold outreach, and its usefulness goes far beyond email copywriting. This article shares some innovative methods of using AI for cold email.

Ziemek Bućko • 12 May 2025
How To Turn an Underperforming Campaign Into 10 Good Ones
Outreach

How To Turn an Underperforming Campaign Into 10 Good Ones

In 2025, mediocre outreach doesn’t get you mediocre results. It gets you no results. And efficient segmentation helps go beyond mediocre messaging.

Ziemek Bućko • 25 April 2025
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