Sales The Ingredients of a Perfect Cold Email Most cold emails I get land straight in the trash. I’m not happy about it – I’d love to get more relevant cold emails – but that’s not the Ziemek Bućko • 14 February 2024
Outreach Rejection-Then-Retreat: How To Change Your CTA After No Reply Rejection-then-retreat means making your initial request (or CTA) large and, when it’s turned down by the prospect, making a smaller request Ziemek Bućko • 14 February 2024
Growth AI Personalization Isn’t Ready For Primetime Cold email is easily scalable. So, for many cold emailers, outbound is a numbers game. This means that both outreach experts and the softwa Ziemek Bućko • 13 February 2024
Outreach, Product Three Cold Email Use Cases For Job Posting Data Every job ad contains dozens of data points you can use to research your prospects. But how many job postings can you analyze manually? If you want to use job postings for outbound prospecting, you need something automated. Ziemek Bućko • 09 January 2024
Outreach Is Gmail Killing Email Outreach? Gmail announced new regulations for bulk senders targeting Gmail accounts. But these regulations don't apply to legitimate cold emails. Ziemek Bućko • 14 December 2023
Outreach SPF, DKIM, DMARC: Authentication Protocols for Cold Email Learn what SPF, DKIM, and DMARC are and how to implement them for better email deliverability. Ziemek Bućko • 06 September 2023
How to Build a Prospect List in 3 Steps The trick to building a great prospect list is to understand the characteristics of your ideal customer, and having a method of finding more prospects that share those characteristics. Ziemek Bućko • 30 September 2022