Cold email templates

Find inspiration from best-performing cold emails, sorted by categories.

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267 email templates
Awesome article

Hi {{first_name}},

Hope all’s well :)

I noticed that you mentioned [[company name]] in one of your recent articles. Thanks for referencing us. [[explain why you liked the article]].

Small request; can you add a link to the mention?

I’d appreciate that. If there’s anything I can do for you, please let me know.

Best,

[[name]]

Share a testimonial

Hi {{first_name}},

I’m [[name]] from [[company]]. I just wanted to say that I love the [[product/service]] you offer. It’s not only a favorite of mine, but our audience seems to really like it as well.

At a guess, I’d say we send about [[X]] visitors per month to your website. We have [[X]] social media followers, and our site gets around [[X]] visitors per month.

I noticed that you share [[product/service]] testimonials on your website [[page]]. I’d be happy to share a testimonial or recommendation of the [[product/service]] that you could use in your sales or marketing material.

All the best,

[[name]]

Content for [[blog]]

Hi {{first_name}},

I’m [[name]] from [[company]]. I saw that you’d published a couple of guest posts from industry experts in the [[target]] niche over the past 12 months. Are you still accepting guest posts?

In the last 12 months, I’ve written numerous articles for authority sites in our industry. Here’s a quick snapshot of the type of content I’ve written for your reference:

[[Article 1 | Search Ranking]]

[[Article 2 | Search Ranking]]

[[Article 3 | Search Ranking]]

Hopefully, you can see that I only write thoroughly researched content. The content has a habit of ranking well in the search results too :)

I’d love to share a couple of ideas for a guest post that I think would rank well on Google.

Hope to hear from you soon.

[[name]]

Partnership with [[company_name]]

Hey {{first_name}},

I'm [[your_name]], the owner of [[company_name]].

[[discuss your traffic sources]]

Example 1

Example 2

Example 3

We can send visitors to your product listings and generate tons of sales.

We already do so for similar products and are happy to show you the traffic and revenue numbers if you'd like.

We would like to offer a partnership where we do the following:

1) We continue to promote/list your products and further promote throughout our site

2) At the end of the month, we will send you a report showing the number of sales we generate for your products

3)You will pay us an additional commission (TBD) for each sale for our promotions.

This will incentivize us to promote you further and be compensated for it. This also benefits your brand since we actively promote your products, thus helping you receive more organic sales via Amazon.

We can share a report to show you what it would look like and be happy to discuss the details.

[[your name]]

{{first_name}} check out your new cancellation flow

Hey {{first_name}}, I wanted to give you a quick shout to introduce you to ProsperStack, a drop-in cancellation flow for your service that reduces churn by up to 30%.

I made a 40 second video to show you how your cancellation flow could look and how it saves customers.

[[view video]]

I'd love to get 15 minutes with you to learn more about your current cancellation process and see how we can help.

[[meetin link]]

RE: [[article you read name]]

Hi {{first_name}},

My name is Grace, I'm the Director of Growth Content over at Dialpad. I was browsing your blog recently to brush up on some knowledge to share with our readers. While I was reading [[article]] I was struck with a thought:

This site makes great content! It would be awesome to work with them.

So I thought I would introduce myself. I want to contribute to your blog and work with you in a number of ways:
- I can share your content either on our site for our readers, or I can share it in an upcoming post I have on a different domain.
- I'd also love to consider contributions from you!
- I think my current content partners would love to work with you as well—and I'm happy to introduce you!

For reference on my writing style and quality, these are some of my recent work:

[[examples of recent work]]

Let me know what you think!

Interested in a content collaboration with [[your company]]?

Hi {{first_name}},

[[your name]] here :) from [[company]].

I bumped into [[this article]] on LinkedIn and thought I'd reach out to, see if you'd be interested in a content partnership with [[your company]].

More specifically, I'd love to write an article for your blog on a [[topic]] [[(quick topic explanation)]]. If you're open, I'd be happy to send over a couple of fleshed-out ideas.

In return, I'd be happy to help you with your goals in any way I can.

Our blogging team isn't taking any guest posts submissions for this year, but [[your offer]].

Would this be something you'd be interested in?

[[your name]]

Not a priority?

Hey {first_name:"there"}},

I get it. Working with a [[your type of company]] isn't a priority right now. It seems like you don't have plans to [[service contact was interested in]]. Is that true?

I won't reach out again, but please feel free to get in touch if you need help with [[services you provide]].

All the best!

[[your name]]

Relevant person

Hi {first_name:"there"}},

I'm just following up on my last email. I didn't hear back from you on [[whatever you sent over]]. If it makes sense to talk, let me know how your calendar looks.

If this information isn't relevant to you, who is the appropriate person for me to talk to?

Thanks for your help,

[[your name]]

Contribute to my article

Hi {{first_name}},

Thanks for connecting with me on LinkedIn. From looking at your impressive career advancement from salesperson to sales director in just five years, I'm guessing you have some really valuable advice.

I read a few of your testimonials and I noticed that many of them said you put people first. Many of them said that you always drop what you're doing to listen to the concerns and ideas of your front line salespeople.

Would you be willing to contribute to an article I'm writing on that subject?

Regards,

[[your name]]

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